THE SISTA COLLECTIVE
A university collaboration with BBC 5 Live
In this voluntary collaboration between BBC radio and my animation course, students were asked to create promotional clips advertising popular 5 Live podcasts.
DEVELOPMENT STAGE
The concept of the ad was to create an animated sequence to accompany a short snippet of the podcast.
My first step was to create a mood board, working on concepts colours and style. The podcast‘s cover shows the side portrait of a woman wearing headphones with a cord. The image inspired me to use the headphone cords as a story telling device, flowing through the video and morphing into different shapes.
FILM STILLS
